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Spreadshop has put together an expert team of content industry leaders, creative entrepreneurs, and creator economy consultants to form their first-ever Creator Advisory Board. This initiative aims to shape the next chapter of creator commerce for Spreadshop and beyond.

Spreadshop.com is a software as a service (SaaS) provider that helps designers, creators, and influencers monetize their custom merchandise online. They have announced the formation of their first ever Creator Advisory Board, under the strategic guidance of an accomplished group of creatives, to further empower the creator community.  

Since 2016, Spreadshop has focused on becoming the best merchandise platform for creators of all kinds. In 2020, Spreadshop became an official YouTube partner, allowing eligible shop owners connect their shop to the Youtube Merch Shelf, Store Tab, and more. Last year, Spreadshop launched a Brand Ambassador Program with the goal of empowering shop owners with added value. Brand Ambassadors not only educate creators about how to use the platform, but also create content and workshops designed to help creators live a more sustainable creative life.

Lauren Virgin, Influencer Marketing Manager at Spreadshop, shared, “I am beyond excited to add the Creator Advisory Board to our existing Brand Ambassador program! We’ve already seen so much success working with only a few of these pros, thereby helping smaller creators grow their channels or brands to monetize their merch. Being able to scale our program with a wider variety of experts will be awesome. I can’t wait to use their guidance to help even more creators in the future to ultimately become a key part of the new creator economy.”

Spreadshop’s Creator Advisory Board will meet regularly to give feedback, discuss topics important to the creator community, and demo upcoming platform features. One of the first topics of discussion will be input on new print on demand products, with a heavy focus on more sustainable clothing for all.

Millie Adrian of It’s Modern Millie and a founding member of the creator board says, “It’s one thing to work with a brand on a one-off collaboration, and it’s another to partner with a company that truly sees your value – and that you believe in. Together we can create a more significant impact. I love working with Spreadshop as a brand ambassador and am beyond thrilled to become a founding member of the Creator Advisory board. It’s exciting to see a company not only invest in their creators but create a space where they can receive direct feedback, thoughts, and opinions. It’s a great help to guide their projects with a creator perspective in mind. I truly hope other brands see these strides Spreadshop is making and get inspired to take similar action.”

The company welcomes the following new members of the Creator Advisory Board:

Millie Adrian – Online Educator and YouTuber of It’s Modern Millie, who teaches aspiring Influencers how to turn their personal brand into a full-time business.

Daniel Batal – Content Creator & Professional Channel Consultant.

Roberto Blake – Creative Entrepreneur and Founder of Awesome Creator Academy.

Saul Colt – Creative Genius behind The Idea Integration Co., an award-winning boutique marketing and advertising agency made up of professionally creative and funny people.

Andrew Kan – Award winning Documentary Film Director. Skilled in Storytelling, YouTube Search Engine Optimization (SEO), Camera Operation, and all things film-making.

Desiree Martinez – Founder of Women of Video, YouTuber, Podcaster, Author, Award-Winning Social Media Creative Content Creator.

Jessica McCabe – American Actress, Writer, and Producer of How to ADHD on YouTube.

Nick Nimmin – YouTube Content Creator and Educator dedicated to helping other content creators succeed.

Tom Phan – Content Creator of Clueless Bushcraft on TikTok and Youtube.

Jim Rugg – Eisner Award Winning Cartoonist and Content Creator for Cartoonist Kayfabe on YouTube.

Renee Teeley – Creator Economy Executive with over 15 years of experience helping creators, brands, and enterprise companies grow their communities and build their businesses using video.

At Spread Group, we have several helpful tools and events to guide our new Spreadsters through their orientation. The goal is to get to know each other and the company.

Onboarding plays an essential role in every employee’s experience at a company. Feeling welcomed, supported, and integrated into an organization, and learning about the structures and culture creates our first impression at a new job. That is why onboarding at Spread Group is designed to provide numerous offers and support systems to new employees during their first weeks at the company.

The Welcome Package

The onboarding journey starts on the first day, where we provide our new employees with a welcome package filled with useful goodies. Among them is the Onboarding Booklet – a brochure filled with important information about the company, its structure, our values, and frequently used words or abbreviations. The package also contains an Onboarding Pass, which can be used as a name tag and a checklist for completed onboardings.

Onboarding Meetings

Our onboarding meetings are a central part of the process because they provide detailed insights into our departments and teams that a booklet cannot. In total, we have 27 onboardings: 7 mandatory and 20 additional meetings. A team leader chooses the most relevant onboardings for their employee. Their purpose is to give new employees an overview of our departments and teams, their tasks and responsibilities, as well as useful information and contact persons for specific issues and questions. At the same time, they give attendees a chance to network and get to know colleagues.

Welcome Tour

A special additional onboarding provided by our people and culture team is the welcome tour. Because we have a quite large building in Leipzig, it is important for new employees to know their way around and to know which team is to be found where.

Internal Introduction & Events

To support the interpersonal communication and get2know process, we provide our new Spread Group colleagues different options. The internal introduction is carried out by your team and within our internal communication channels, such as our blog and company events. Among those events are lunches and Get-togethers with other colleagues, to help new employees to chat, connect and get involved.

Feedback

Creating a comfortable onboarding environment is an ongoing process. We strive to constantly develop and improve it, to create a satisfying experience for every new employee. Feedback is an integral part of this process. To help with this, we implemented a 3-month-feedback conversation that includes questions about the recruitment process, onboarding experience and your satisfaction with your team, tasks, and responsibilities.

Our onboarding process consists of several steps to make sure that new employees get all the information and support that they need during their first weeks at Spread Group.

Would you like to experience our smooth onboarding process? Then check out our open positions!

Hussam Tatari is the producer of our premium collection, and his family-run business has been devoted to the textile industry for over 100 years. When the political situation forced the closure of their factory in Aleppo, Hussam didn’t feel like quitting. Today he says: “What I love is to continue what my family has been doing for generations, and it fills my heart with pride that my family name has been standing for quality all the while.”

Hello! Can you briefly introduce yourself?

My name is Hussam Tatari, and in my company we are four partners: that’s me, my brother, my Italian partner Massimo Burdo, and Tobias Friedmann from Germany. On August 22nd, we had a video team here to document how the company produces. The footage also shows how we implement measures for sustainability, because this issue is very important for everybody and our future. We are already accepting this challenge today. It’s important to take these measures before our competitors do, because it creates additional value that will help us stay ahead of the market so that we can successfully sell clothes today and tomorrow.

How did you become a clothes manufacturer? And what do you love about your profession?

By profession, I am electronical engineer, and after my studies I decided to join our family business in textiles. For three generations and over 100 years, the Tatari family has established a textile business in Tangier, Morocco. In my time, this has been run by my cousins. And when I finished my studies, I established production facilities in Syria to continue the family tradition with a production site in Aleppo. In the beginning, it was a lot of hard work, and thankfully it became quite successful over time.

From what we hear, it has to do something with Queen Elisabeth as well.

There has been a long tradition of clothes manufacturing in Syria. We have been exporting fabrics to the United Kingdom for a long time, and Queen Elisabeth’s brocade wedding dress was made in Damascus of natural silk fabrics that stemmed from Aleppo.

And what do you love about your profession?

When producing a piece of garment, we start with quality yarn to make the fabric, and then we dye it to create something from scratch that hasn’t been there before. This is why I’m passionate about my products, and it is the main reason I wanted to become a draper. It gives me great satisfaction to create something with my own hands, so to speak. This is very important to me.

You moved to Turkey from Syria in 2011. How did you manage to put up your manufacturing company in such a short time?

Unfortunately, the political situation in Syria hailed an end to private businesses like mine: it was first nationalized and then closed. We relocated to Kahramanmaraş in Turkey, because it was only about 150 kilometers from my home city. There has always been the thought of going back to Syria one day – this is why I didn’t move further away. In the beginning, it was a completely new situation in a strange country. We came here with 50 people to start anew, most of them family members and former employees. We didn’t have any money or equipment, because everything had been taken away from us. It was a big challenge for us.

All our customers supported us from the start, when they gave us advanced payments. This trust was based on well-established customer relationships, as we’d been growing with our customers – or partners, which describes it much better – for over 20 years. Two of our customers and my German business partner lend us money so that we could get started again. We were blessed to be given a new chance. After only 18 days of relocating, we were able to ship the first container of new products we manufactured at our factory in Turkey. What started with just 50 people that travelled across the border has now turned into one of Turkey’s great clothes-manufacturing success stories. Today we have over 2,000 employees and generate an annual turnover of €70m.

You produce garments for well-known European companies, like Engelbert Strauss, Versace, Lonsdale, or Alpha Industries. How did the collaboration with Spread Group start?

Spread Group approached us in 2015. They liked the products and were interested in our ethics. We like assuming responsibility by not only complying with laws and regulations, but acting in a socially responsible manner. We want to ensure that everyone involved in the production process has a strong sense of responsibility to live up to our standards. These are ethical standards that include sustainable conduct and collaborative social responsibility, such as BCSI. We all want to have a bright future. After the CEO of Spread Group visited us to see for himself how we produce, Spread Group placed the first order and have been ordering from us ever since.

Are the third-party companies you use for spinning, knitting, and dyeing in the area? And what are their quality standards like?

As of this year, we’ve been doing everything mind spinning yarn inhouse. This is how we were able to shorten the supply chain and become more sustainable. And most of the cotton we source comes from Turkey and Greece, which is another way of having short supply chains. We expect the partners we work with to ensure the same degree of social responsibility that we have. We make sure our partners adhere to ethical and environmental codes so that the commitment is not limited to environmental and ethical compliance, but also facilitates an improved socioenvironmental setting for the workforce.

Sustainable clothing is becoming more and more important. Do you have any goals to become more sustainable?

It is very important to us to guarantee a high degree of product standards to our partners, because we want to ensure that our production conditions meet the expectations of both our staff and our customers. We are very happy that these measures helped us be awarded the OEKO Tex and GOTS certificates. Moreover, in the section where we dye our fabrics, we use gas instead of coal until the installation of solar cells has been completed to supply electricity. This will result in higher production costs of 50 cents per kilogram, but we are fully committed to reducing pollution wherever we can. We are also installing a green hydrogen station. This way, we will manage to obtain renewable electricity by means of electrolysis. Hydrogen gets separated from the oxygen you find in water, which is a great alternative to traditional energy resources. We are hoping to start using it next year.

It feels like you have a great passion for creating garments. What makes you happy about it?

I am happy when I get the job done perfectly. This is when I feel supportive as a service provider. I always ask my partners and customers for new ideas, so it doesn’t feel like we’re a photocopy machine that keeps producing the same things over and again. Currently, it’s the sourcing of organic cotton and using recycled materials to create new garments. I really like exploring those new avenues. We undertake these efforts to make sure that our customers are completely content with the products, because happy customers keep coming back.

Final question – will you still be a family-run business in the future?

[laughs] Yes, absolutely. The next Tatari generation is already eagerly waiting in line. One of my sons is about to finish university, and he will then join the team. It makes me extremely happy that he feels like joining us. My other son, Abdullah, graduated from university last year, and he has joined us already. He currently does a language program at a school in Germany, seeing that most of our customers are based in Germany.

Spread Group is the leading global provider of customized fashion and lifestyle products. The global company is entering into a strategic partnership with the Berlin-based B2B merchandise platform mula. To this end, Spread Group is acquiring shares in the start-up and providing mula. with a growth budget in the millions.

The aim of the long-term collaboration is to offer customers of all sizes an extensive portfolio of services that builds on both companies’ existing offerings. In addition to the individual design and production of high-quality corporate fashion and merchandising products, this also includes the digitalization of existing internal processes on the customer side. For example, the digital B2B merchandising platform can be used to provide innovative support for onboarding processes, send automated gift boxes at specified times (e.g., birthdays or customer events), or make merchandise available to a limited customer group via white-label online stores.

Both companies have complementary expertise and will work closely together on operational issues as well as on the further internationalization of mula. In particular, mula. will benefit from the global production and distribution infrastructure of Spread Group.

Dr. Julian de Grahl, CEO Spread Group, explains the move: „Mula. and Spread Group are perfect partners: both companies operate in a customer-centric manner and have repeatedly demonstrated their innovative strength. The topic of sustainable corporate gifting has gained a lot of importance in recent years as a tool for customer and employee loyalty. We create enormous added value for our customers, through the digitalization of time-consuming manual processes in marketing, sales or HR departments, which can result in a significant gain in efficiency.”

Marco Lawrenz, Co-Founder and CEO of mula., says: “We cannot imagine a better partner than Spread Group: 20 years of industry experience, market leader and active worldwide. Moreover, known for its special reliability in the market. At the same time, Spread Group can benefit from our broad solutions for merchandise user cases in all business areas. Through this partnership, the digitalization and automation of currently very manual processes, e.g. by integrating HR-, marketing-, or sales software, we can deliver real added value for companies of all sizes. The combination of the expertise and the services of both companies is a forward-looking move for the entire industry.”

photo mula. CEO Marco Lawrenz Spread Group CEO Dr. Julian de Grahl

 

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About Spread Group:
Spread Group is a global provider of customized fashion and lifestyle products. With the brands Spreadshirt, Teamshirts and Spreadshop, Spread Group offers consumers, companies, and content creators (e.g., YouTube, Instagram, TikTok) digital services for the individualization of fashion and lifestyle products. The common basis of all Spread Group service offerings is a flexible software platform that enables deep vertical integrations along the value chain. This includes not only product design, marketing and sales via marketplaces and online stores, but also production, payment processing, worldwide shipping and customer service.

The made-to-order pioneer founded in 2002, in Leipzig, Germany, now operates five production sites in the U.S. and Europe and has annual revenues of over 175 million Euros. In 2021, Spread Group manufactured on demand more than 10 million products for customers in over 170 countries.

About mula.:
The digital B2B merchandise platform mula. was founded in Berlin in 2018 by Marco Lawrenz and Marvin Müller and has since developed into an internationally active company. Thanks to the platform, all merchandise activities for companies and their employees can be simplified, streamlined, and managed. This is achieved, among other things, through the automation of processes, API integration with HR and CRM tools, such as HubSpot or Salesforce, and the creation of own stores. In addition, customers can select and individualize their own merchandise as well as their team clothing via the platform. mula. places a lot of emphasis on sustainable products that are environmentally friendly. The B2B merchandise platform is rounded off by a comprehensive design and warehousing service and CO₂-neutral delivery.

Spread Group’s U.S. production team is moving to a new location in the Mountain West Industrial Park in Las Vegas.

From the suburbs to the big city: Spread Group’s production team, previously based in Henderson, Nevada, will in future be working in the Las Vegas metropolis. The Mountain West Industrial Park, where the new building is located, is being built in the fast-growing southwest of the city. This brings production close to Las Vegas and its excellent infrastructure, which offers many logistical advantages. A total of 4650 square meters of space in a state-of-the-art hall will become the production hub of Spread Group in the west.

Local move, globally supported

Although the move involved a single production facility, it is also an example of the excellent cross-site cooperation within the company. There was a lot of support from the main U.S. site in Greensburg, Pennsylvania, where several colleagues assisted the team in Nevada to prepare all Spreadsters for the upcoming move. A new director of production in Las Vegas, Abbie Hills, was also brought on board. Zach Coss, who as Director of Operations oversees both U.S. locations, was responsible for the successful implementation of the move as well as supporting the team during the project. Together with Chief Customer Delivery Officer (CCDO) Hanne Dinkel, who is responsible for the strategic management of the five Spread Group production sites worldwide, he inaugurated the site during an official ceremony.

Opening event at the new location

In the modern lobby, the approximately 40 employees and guests from the headquarters in Leipzig were welcomed to the joint opening ceremony. The highlight was the traditional cutting of the ribbon at the entrance of the production hall. The occasion was used not only to honor the team’s efforts in implementing the project, but also to celebrate the company anniversaries of several U.S. employees who have accompanied the development of production in Nevada since the opening of the site in Henderson 10 years ago. At the end of the official opening, a raffle was held for the team, with great prizes being drawn among the employees. A successful kick-off for production at the new Spread Group location!

About the Las Vegas production facility
Location: 7180 West Post Road, Suite 105, Las Vegas Nevada 89113, USA
Area: 4650 m²
Team: approx. 40 employees
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Two planting drives for biodiversity and the environment

We’re delighted to see our cooperation with licensing partner Studio 100 Media blossoming. Starting with the Maya the Bee X Spreadshirt collection in 2021, we have since begun to take active steps towards educating employees and the wider community on key environmental topics. This is part of Studio 100 Media ’s Projekt Klatschmohnwiese (Project Poppy Meadow). The goals of the project are simple: educate children on the importance of insects and encourage them to help biodiversity with the motto “let’s make it buzz and hum together”.

Led by Licensing Success Manager, Annina Vettermann, Spread Group got involved by themselves with two planting drives. On Plant a Flower Day (12th March), they turned our rooftop terrace into an insect-friendly biotope, with more digging and planting taking place on World Bee Day (20th May). All 500 Spreadsters who work in Leipzig were given seed bags with wildflowers native to the region. These little starter packs were the basis for the task of trying to create the best bee paradise on their balconies or in green spaces. The winners will get a cute little surprise from Maya the Bee’s partners, all to be announced at the end of the summer.

Tips and tricks can be found on Maja’s insect protection website: www.projekt-klatschmohnwiese.de

 

G’Day Matt! Matthew Alexander has been part of our copywriting team since June 2022, writing texts for our US market. For the Australian-born copywriter, writing is not just a job, but also something he pursues as a hobby. Prior to working at Spread Group, he worked as a freelance copywriter and web developer, as well as a travel agent, among other things. Learn more about Matthew and working at Spread Group in our video!

Quick, strong and independent: it’s not exactly a coincidence that 7 years ago Annina Vetterman helped set up “Wonder Woman”, the first licensed topic for Spread Group. Thanks to a remarkable amount of willpower, she finished her bachelor’s in Media Production, a master’s in Media Management, all while working with us as a graphic designer. Oh, and she was a young mother at the time, too. This eventually turned into a permanent job as a graphic designer for licensing. Today, she’s the Licensing Success Manager, a role which covers a range of topics, all focused towards successful merchandising strategies. Annina also develops marketing campaigns, organises donation drives and cooperates closely with our over 200 partner brands, including many with core sustainability values.

Spread Group: How would you define sustainability?

Annina Vettermann: For me, sustainability starts in the mind. It’s wrong to think that small scale changes don’t make a difference – our actions have an impact on our entire environment. We can easily change a few things in our everyday lives, such as separating waste properly or drinking more tap water.

Spread Group: What drives you to live a more sustainable lifestyle?

Annina Vettermann: My son! When we go shopping, ecological factors always influence what we buy and what we don’t. I’m impressed with how knowledgeable this generation of young people is. I wouldn’t have been able to reflect on my consumption like that when I was 14. In a lot of ways he’s right, to keep our planet intact and liveable, we need to consider how we consume. When it came to getting a Christmas tree, he eventually managed to convince me that it doesn’t make sense to take a healthy, living tree and put it in your living room.

Spread Group: What sustainable projects are you and your team working on?

Annina Vettermann: At the minute, our biggest project is the cooperation with Studio 100 Media as part of their educative initiative Projekt Klatschmohnwiese (Project Poppy Meadow) with Maja the Bee. This year, we also planted created our own wildflower meadow on the roof terrace at our Headquarters in Leipzig. Then we called on our employees to take part in a competition to find the wildest flower meadow, as well as offered competitions boosting awareness of  Spreadshirt’s organic collection.

In terms of our internal processes, we have cancelled our license partners’ printed brochures and publishing programs, switching to digital magazines. In fact, the licensing team even sometimes received certain print issues three times because colleagues had subscribed to them independently. Most of it went straight into the garbage can. I find the digital brochures much more practical anyway, because I can also read them on my smartphone.

In addition, the Licensing Team is often on the road a lot, at trade shows and conferences. Due to the pandemic, these have taken place completely digitally in the last two years, which has saved travel time between appointments, among other things. Within the industry, it appears that some events will now be permanently digital, and many will be hybrid. I’m curious to see if this trend is here to stay.

Spread Group: What are your concrete sustainability goals?

Annina Vettermann: We are working to reduce our paper consumption to a minimum. We also pass on requests and suggestions from our license partners to our purchasing and product range departments. For example, for a larger range of organic products. Currently, our colleagues in the purchasing department are already working on finding sustainable alternatives for each product type in our range, such as our plastic lunch boxes. We also want to establish long-term cooperation with our license partners. Whether it’s a big brand or a “niche” brand – we are not interested in short trends, but in sustainable brand building. To achieve this, the licensing team needs to take to strategically develop the right themes.

Spread Group: What would you recommend to readers who are looking to delve further into sustainability?

Annina Vettermann: When I go shopping, I often ask myself the killer question; ‘do I need it, or just do I just want it?’ A lot of impulse buys disappear when I do this.

Related links
Corporate Social Responsibility at Spread Group: www.spreadshirt.com/sustainability
Projekt Klatschmohnwiese: www.diebienemaja-bienenschutz.de

Since February 2022, Fabian has been part of the recruiting team of the People & Culture division at Spread Group. He and his colleagues take care of future-proofing the Spreadster, aka our staff. With a lot of passion, Fabian sees himself as a mediator between external applicants and the internal hiring departments. Humanizing as well as making the recruiting process more straightforward were the main factors behind his decision to start working at Spread Group. We talked to Fabian about this and more:

Hi Fabian! When did you join Spread Group and what exactly do you do here?

I’ve been a Leipzig resident since I joined Spread Group six months ago. And I haven’t regretted it for a second so far! As a junior recruiter, I’m something of an interface between the applicants and our internal departments, where I act as somewhat of an intermediary. Some administrative tasks are also part of my job, but what particularly excites and inspires me are interpersonal aspects. The icing on the cake are the conversations and interviews that I get to conduct. This means I always meet new and exciting people, and at the same time I gain insights into the company as a whole. That’s what I find both great and unique about the role of recruiter.

What did you do before? And why did you choose Spread Group?

Before moving to Leipzig, I lived in the Netherlands for 10 years. I studied psychology there and gained my first work experience. First as an account manager in a wholesale company, and later as a forensic escort. The work with delinquent youths had a great impact on me, but after a while I also felt like looking for a new field of work. While looking for a new challenge, I came across Spread Group. The company’s profile and presence on the web made me very curious. Hardly any other application process was as pleasant and almost family-like as here. The opportunity to meet future colleagues during the process and to feel invited at every step encouraged me to join Spread Group.

What is the most exciting thing about your job as a recruiter? What does it take?

As mentioned earlier, the chance to conduct interviews as a recruiter and to get to meet very different people is definitely the most exciting thing for me. It’s the icing on the cake. And helping to find the best applicant match for a department is also at the top of the list. It requires empathy, a sure instinct, and a service-oriented attitude. The application process should be as pleasant as possible for every applicant, no matter how different they are.

Can you share valuable advice for applicants?

Come as you are! Literally and figuratively. Be open and authentic – this is how you’ll find the job that suits you best.

What did you want to be when you were little?

A singer! I have a classical voice training and am therefore quite the fit when it comes to Italian operas (laughs).

Are there any other hidden talents or hobbies you would like to share with us?

If the last two challenging pandemic years have taught me one thing, it’s to take care of myself and switch off in between. For me, this includes activities like cooking, yoga, and traveling. I’m already planning my next trip to a festival in Hungary, and my colleagues can look forward to new couscous salad variations on a regular basis. That’s when my Tunisian roots come to the fore – and a mutual lunch break is always good for me.

Rumor has it that a few new statement shirts have moved into your closet. Which slogan T-shirt will surprise us next time you enter the company kitchen?

A brand-new addition is a T-shirt saying “Personal Manager. Because superhero is no official job title” (laughs). And as soon as the shirt is dry again, I will definitely wear my new favorite saying: “I’m in HR. I can’t fix crazy, but I can document it.”

Thank you for these exciting insights, Fabian!

Curious? We are looking for colleagues for Fabian as well as new Spreadsters in our SPOD division, e.g. as a Business Development Manager. We are also looking for a Legal Counsel to strengthen our global legal team: https://www.spreadgroup.com/de/job-openings/

Words can be a weapon: political statement T-shirts make their stance clear – openly, loudly, and boldly. Our look into fashion history with Katherine Hamnett, the inventor of the statement T-shirt, on International T-shirt Day 2022 shows how far the impact of a simple T-shirt can reach.

In simple black and white, Katharine Hamnett achieved her international breakthrough as a designer: when the Brit met then-Prime Minister Margaret Thatcher in 1984, she openly displayed her criticism of the US-made Pershing II guided missiles. Her statement T-shirt “58% Don’t Want Pershing” became a fashion legend and Hamnett herself a role model for all activists who express their protest with words rather than fists. Although the political statement T-shirt does not seem like a fashion revolution at first glance, it contained two important moments: typographically, its striking capital letters symbolize an outcry, and its simple design invites imitation. It was, and still is, one of Katharine’s central design tenets that her designs should be reproduced; more important to the designer than the question of original and fake is that as many people as possible carry their messages out into the world.

Her commitment was and is manifold. From “Think Global” to “Stop Acid Rain” to “Choose Life”, Katharine Hamnett turned political and social protest into it-pieces in the mid-80s. After a break from the scene, Hamnett celebrated her big comeback in 2008, once again capturing the social zeitgeist; whether “Second Referendum Now” or “No War”, there are just as many reasons today as in 1984 to make a statement in bold black and white. But is it enough, in these times, to stick to a “fashion statement”? No, says Katharine Hamnett, who rejects any form of “slacktivism”. In addition to her clear political stance, sustainability has been playing an increasingly important role in her designs in recent years. It is important to her that her products are produced using the most ethical and environmentally friendly methods available. Her collections use organic cotton, recycled polyester, or sustainably sourced silk and avoid the use of any pesticides in the production process.

For fans of the fashion icon and those with an affinity for political statement T-shirts, we’ve put together a collection of expressive organic T-shirts in the spirit of Hamnett. We are offering 22 percent off a Spreadshop purchase and 15 percent off a Spreadshirt purchase today only in honor of Katharine Hamnett and T-shirt Day.

Some of our political statement T-shirts

T-shirt “Stop Climate Change Go Vegan”
T-shirt “Choose life”
T-shirt “No More Fashion Victims”
T-shirt “No War”